How to Create an Effective Infographic?

Infographics are all the rage right now among businesses trying to convey specific messages in an interesting and easy to read format in the digital world. However, how effective your infographic significantly depends on the graphic designer’s ability to understand execute the concept in the right way. Here are some key elements to consider when designing an effective infographic –

• The Data 

The world infographic itself is testimony to how important your data is to the design. Even if you may not be a decision maker with regards to what information goes into the graphic, you want to make sure that you study the data in detail instead of just skimming through it. This will help you make sure that all the important information is given its due in your layout.

Work closely with the decision makers to get a basic hierarchy of information. Understand what facts need to jump off the page and what information can be left out in case of a space constraint. You may be able to spot something from a fresh perspective that the marketing team may have otherwise missed.

•  Placement of the Information 

Make sure that all the important information and the newsworthy facts are placed on the top. Understand the narrative, identify the common thread in the facts and findings and use this information to tell a compelling story. Channel all your learnings from your diploma in graphic design Singapore course to use your aesthetic sensibilities towards presenting relevant information in an appealing manner.

•      Do not Repeat Yourself 

With the focus remaining on telling a compelling story, try to show what you can with graphics without having to rely on the written word. Also avoid repeating what you are showing by spelling it out separately in writing. Use your design skills to clearly get the message across.

• How Legible is the Infographic? 

With lowering attention spans, most audience members tend to skim through an infographic rather than read it in detail. Make sure that your design allows your audience to digest as much information as possible at a glance. Avoid making the reader work hard to find the story or the message in your infographic. It should be easily spottable, screaming out to the reader.

• Using the Right Colour Schemes

To be able to make your infographic more appealing looking and also more legible, you want to make sure that you use the right colour schemes. Choose contrasting hues that make the font easy to read without taking the focus off your images, graphs and pictorial elements.

Finally, you want to make sure you understand the clear difference between a quintessential infographic and a press add. Other than making sure the logo is clearly visible. Conventional brand guidelines do not apply to infographic design. The objective of this project is to lay out facts and figures to your audience. Understand the core objective of the infographic before you start working on it and you will be able to create a design that is effective. 

Your Guide to Breaking into the Graphic Design Industry

Planning to start a career in graphic designing? Though a wonderful thought, know that it is not easy to get into the industry, survive and succeed. The world of graphic designing is highly competitive with all the professionals putting their creative endeavor to come up with something unique and highly marketable, apt for their clients’ needs.

Simply being creative would not make you a great designer, you should also have the required training and certification in the subject and know how to apply the knowledge and skills acquired through training in real workplace. Apart from getting a degree from one of the premier graphic design colleges in Singapore, you need to know how to present yourself before the employers and impress them to hire you in their firm.

How to Win the Recruiters?

Do you know what the companies looking for graphic designers wish to see in a candidate? Do have any idea about how to turn your portfolio stand out from the rest? Do you know how to act during an interview? Read on to get the answers.

Get Acquainted with the Basic Portfolio Rules:

The more interesting your portfolio, the higher is your chances to get a job. In order to make your portfolio interesting, you should have a clear knowledge about how your portfolio should be. Do not overload your portfolio with unnecessary details. Just highlight the brightest and important details and keep the portfolio short. Narration of the story behind each achievement would be appreciated if presented in a unique and interesting style.

Showcase Multi-Medium Work:

If you have the knowledge of working across varied mediums, do not hesitate to show it. If you only include in print work, those who are examining your portfolio will assume that it is the single thing you are capable of. Your need to show that you have the ability to work in various mediums, print, digital and many more. If the employers are convinced about your ability to work on multiple medium, you will stand higher chances of grabbing your dream job.

Keep Work Detailed and Appropriate:

While you touch upon all the amazing skills you possess in your portfolio, do not forget to highlight upon your area of expertise in graphic design. A descriptive account of the specialized skill would enable your employer to get an idea of the direction you would want your career to go in.

A Research Would Be Great Before an Interview:

An in-depth research on the company that has called for an interview would be wise. Before going for the interview, you should make sure that whoever would interview has a glimpse of your work and ability through your portfolio. Be confident during the interview and express yourself in the best possible way to show the employer that you are the right person to work with and you are passionate about the work.

A certification from one of the celebrated graphic design colleges in Singapore would enhance your chance of getting selected as a graphic designer in a good company

How to Be Good at your Graphic Design Work in Branding?

Brand identity is important for the success of a business. Whether you wish to enjoy visibility in today’s competitive business world, having a corporate trademark will definitely help you stand out from your competitors. Seeking the service of a graphic designer can be of immense help when it comes to branding a business.

As a graphic designer, you need to have a clear idea of the mission of the company you are working for and also the industry as a whole. Having a diploma in graphic design will not only teach you the basic of designing but will help you understand how to create a design that will be exclusive enough to catch the eyes of the targeted audience. Also make sure that the graphic design you create establishes an instant association with the excellent services that the company you are working for offers.

In order to be excellent at your graphic design work, you need to keep the following points in mind:

• Use Apt Colors:

As a professional with a diploma in graphic design, you should have a clear understanding of the use of colors. You should know what colors convey which emotions. While deciding about what colors to use in a company logo or business card, consider the colors that your competitors have used in their logos. To cite an example, if you are designing for an eco-friendly company that is into recycling, green use of different shades of green in the logo would be apt.

• Use your Creativity:

As already stated, you should come up with a unique design if you want to ensure successful branding of a business. As a designer, you can definitely refer to the top logo designs to get an idea of how a successful logo should be. Finally, you should use your creativity and concepts of graphic designing to come up with an eye-catching pattern that would best represent your client company. 

• Maintaining Consistency is Important:

Make sure that the graphic design you create maintain consistency in policy as well as style in all platforms. Try to conceive of the business’s presence in the social media world and accordingly it with branding. This will enable the targeted audience to recognize the brand with ease. 

Keeping the aforementioned tips in mind would help you come up with attention-grabbing graphic designs leading to excellent branding of the company they represent.

Impacting Game Design with Accessibility

The developers and publishers of video games prefer focusing on features like graphics and audio that will make their titles noticeable to the mainstream gaming community. Besides the mainstream community, there is the accessibility community consisting of gaming enthusiasts with disabilities. The video game developers and publishers should also consider these people with disabilities and add features that will help these people to enjoy the games. The game developers should have in-depth knowledge and training to know what features should be added to ease the job of the accessibility community and how to include these features in a game. In order to gain the knowledge and have required training, one should pursue a course from a game design institute in Singapore.

 

Know What Accessibility Is
When the word “accessibility” appears in the mind, many people think of objects like wheelchair ramps as these are commonly used by those with disabilities. But, in reality, the accessibility features are not merely included only for people with extreme disabilities. People also use these features because of the impairments that may affect computer use.  With respect to video games, including accessibility means turning a title usable to those with hearing, vision and similar disabilities.

Preventative Play
Physical impairments, as already stated, affect people playing a video game can prevent them from playing the games in specific instances. There are many cases where specific designs which are not game accessible have forestalled the players to continue the game. These issues are often overlooked by the video game developers. These are various action-based games where the gamer needs to think fast and act promptly. Those with arthritis often find it difficult to play these games unless they use a regular controller.

QTEs are features that often turn a game less accessible for those having repetitive stress injuries. Features like control mapping can prove useful in this case. Control mapping enables the player to change the control scheme to a mode that he finds easy to use. There are games that are equipped with microphone-based designs. These games have become very popular now-a-days. Some examples would be creating sounds to make certain things occur on screen or blowing into the microphone to play an instrument. However, this can be challenging for people with asthma and allergy issues. Proper accessibility features should be added to the game to help the asthma patients play the game without discomfort.

If you want to know about the accessibility features in videos games and how to integrate them in the games, pursuing a course from a premier game design institute in Singapore would be wise.

What to Expect as a Graphic Design Expert in Advertising Company

Marketing is the prime aim of all the advertising companies and they often use graphic design as a significant advertising tool. If you are planning to join an advertising agency as a graphic design expert in need to complete a graphic design diploma. Before appearing for the interview and joining an advertising company, you need to have a clear knowledge of what such a company expects from a graphic designer. This blog aims to give you an insight into the role that a graphic designing professional as to play in an advertising organization.

Graphic designers are expected to work to bring a wide array of communication alive. They create images with high visual impact to attract the attention of the targeted audience and convey the business mission clearly. Thus, it should always be the aim of the graphic artists to come up with impactful designs to create brand identity.

Expectations from a Graphic Designer

Here are the things that an advertising agency expects from a graphic artist:

·        A Thorough Understand of Client requirements and Business Goals::

Designing impactful and innovative advertisements for magazines, websites and newspapers is one of the prime responsibilities of a graphic design expert. The demand of one client is different from that of another. As a graphic design professional, you are expected to understand the specific requirements of the clients and design accordingly. The role demands a creative flair and a precise understand of the client’s business goal.

·        Relaying of the Business Message in a Creative Manner:

All businesses strive to convey their business vision and mission to their target audience and convince them to become potential customers. Whether you are designing for a magazine or newspaper, you should always try to acquire sound knowledge about the mission and vision of the company your design would represent. You should make good use of your innovative sense to come up with an exclusive design that would clearly convey the business message in a creative manner. 

   Perform Consumer Research:

An advertising company would like to perform consumer research thoroughly so that you get an idea about the consumers who would take interest in a specific product or service. Suppose, you have been given a product where you should work for toy manufacturer, you should have a clear idea about who would be interested in toys. In this case, you should come up with a design that would allure the parents and the kids. Again, you need to work for a female apparel seller, you should design images that would overwhelm the female garment enthusiasts. Thus, you should do an in-depth consumer research before designing.

A graphic design diploma from awell-known institution is a must to be creative and skilful in the domain of work. A diploma would certify your talent and skill to an employer. 

The Difference between 3D Animation in Games and in Movies

Most of us have a common idea that animation for movies and video games are the same thing. But then, this isn’t the truth. If you have done a 3D animation course in Singapore, then you’ll perhaps know that even though the same principles and tools of animation are applicable to both the mediums, but then, the techniques and processes greatly vary from one another.

 

 

Animation in Movies- What to Know

When talking about animation in movies, you’ll find that the animator is solely accountable for animating whatever is available in the view of the shot camera. More specifically, they have to exclusively worry about a single angle of the camera at a time. If a user is watching a movie, then all you need to do is press the PLAY button on a movie. On the other hand, in case of video game animation, things are a bit contrary.

 

Animation in Games- What to Know

Games should be interactive so as to keep the users engaged. When a player plays a game, you want to make sure that he or she has complete control on the camera and character. After all, it is the player who drives the story forward and allow the characters to proceed.

 

Hence, not only the animation should look good, but then, it should look good from each possible angle. For example, if the game is third person, then the player will rotate the camera around and they will see the run or walk cycle from a different perspective. This new angle may reveal things such as knee pops, which may not have been visible in the usual camera view. These are the things, which a game animator requires to take into consideration so as to make sure their animation holds up to whatever the player can throw at it.

 

And when you are creating game animations then you should see to it that it looks good from any angle. For example, when implementing the principle of arcs into an animation, the animator should see to it that the character is considering smooth arcing motions from any angle of the camera.

 

Creating Game Animation

As a game animator, you will be exposed to several kinds of animations that what is generally found in a movie such as DreamWorks or Pixar. You will find yourself creating animations for giants, fantasy creatures, scripted events and loads more. Majority of the games are driven by body mechanics, hence you will have to invest a lot of time to perfect the body mechanics in games. And as per the timing of the games is concerned, you need to focus on it depending on the specifications of the player inputs. You can take a 3D animation course in Singapore to get a good idea on animation and how it works.

 

Animating for games may bring a wide range of challenges to the table, but then, at the same time it also brings in a rewarding experience. Go for it today and create a new benchmark in the animation domain.

Game Development using Multiplatform Engines

The new age requirement expected from any game developer is the ability to create games across multiple platforms. It is essential to keep oneself abreast of the latest development and the channels that ensure game launches in sync with wide number of gaming devices. A Game Development Education encompasses the conceptual knowledge of multiplatform gaming. In a practical context, there are a number of options that enable a game developer to meet the new-age demands of creating games that provide the player to a wide variety of gaming devices.

 

 

 

While there are numerous cross platform tools in the form of multi-purpose engines, the essential question is which one works best for your needs? This can be answered by understanding the purpose served by these engines.

 

Multiplatform Engine - What is it?
The most amazing feature provided by a multiplatform engine is that it takes the work of the game developer and adapts the program to run across various devices. Thus, the professional needs to provide the blueprint of the game only once, after which the engine fine tunes it to suit the needs of other platforms. In simple terms, it is like writing a book and having it sent to different interfaces like print and eBook.

 

Points to Consider before using Multiplatform Engine
It would be a good idea to be pre-informed about the final devices the game would be a part of, so that the initial program can be written in the right manner. It is imperative to understand how multi-purpose engines channel your game towards the desired goal. The use of Software Development Kit or SDK enables the engines to break down your program into a format that can be read by various devices. Basically, it assesses the hardware and software needs of the receiving party and encodes the modifications to the program that you have provided so that it can run optimally across platforms.

How do you ensure that the final result will meet your needs? The goal is to have the finesse in stage one so that the final product is of the highest quality. While there are innumerable engines that offer cross platform solutions, the key is to understand which one will help you deploy the game that you are set to build.

 

Big Players
There is a variety of software that offers the service of cross-platform game adaptation. This is because more and more businesses are jumping on the bandwagon of providing their clients and employees access to modern day gaming experiences whether it is on phone, on laptop or even tablets. Several big players in the multiplatform engine business such as Unity, PhoneGap, SAP and Xamarin are dominating the market. Many of them can provide tailor-made solutions. The basic deciding factor when selecting a solution is for you to understand what kind of game you want to build and for whom.

 

The game development education that you undertake can set an essential base for your future gaming abilities as well as help you choose the right course of action in selection the right multiplatform solutions.